Tag Archives | networking

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Why telling your business story can win you loyal clients, raving fans and happy staff

It’s one of the hardest questions you will get asked in business. ‘What do you do…?’ Sounds so innocuous doesn’t it? But beware…if you answer it blindly, without thought, you could get into hot water! What do you do…? Well behind the questions is a whole range of questions the asker might want answers to: […]

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storyteller

Stories don’t just tell themselves you know – how to craft your business story

Mum rang the other day. Muriel had called and embarked on telling her a story of some happenstance at the supermarket.  Half an hour later, Muriel had still been on the phone, telling the story from ‘Thread ‘t Needle, as Mum put it! And that is all too common isn’t’ it? We ask people, ‘what […]

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who are you

So, who are you again? From networker introduction to webpage, three ways to be consistent.

Ever met someone at a networker event, took their card and later checked them out on the website? Ever asked yourself if the people you met in flesh and blood were actually the same business? Or have you ever looked at someone’s website, were impressed with their style and ‘feel’ only to find out they […]

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To stand out or to blend in – that is the question- A quick guide for professionals in navigating The Networker Introduction

I met a solicitor the other day at a recent networking event. We were chatting about how to use the 60 second  introduction ( sometimes known as the Creeping Ivy or Networker Introduction) to best advantage. She was relatively new to networking and as a family divorce lawyer she was aware that the service she […]

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